Konica Minolta South Africa partners with the bizhub Highveld Lions to kick off pre-season programme

| 26 July 2016

The bizhub Highveld Lions are proud to announce that naming rights sponsor, Konica Minolta South Africa, has agreed to extend its association with the franchise for the 2016/17 season.

The sponsorship, which has been in place for the past 13 years, still holds the record for the longest standing in this category in cricket.

The partnership has seen many successes but it is the silverware in the cabinet as of late that has shown the true value of a dedicated and longstanding association.

“Konica Minolta South Africa is proud to continue with our patronage of the bizhub Highveld Lions cricket team for the thirteenth consecutive year,” says Alten Hulme, chief sales and marketing officer at Konica Minolta South Africa. “Our continued support has been for the love of the sport and as an investment in the development of the bizhub Highveld Lions players, as well as the franchise and the game itself within South Africa at large.”

“Sport and sponsorship have become inseparable, even more so if we wish to grow and commercialise this game. The sport industry provides a unique platform for brands that speak to those that passionately follow and love the game,” said Greg Fredericks, Chief Executive Officer of the bizhub Highveld Lions.

“Konica Minolta South Africa has not only been able to expose its brand globally through this association but has also invested in the success of the franchise, encouraging us to continuously improve and grow. The company’s continued support has provided a stable foundation on which we have been able, and will continue to, build our success.”

“Alten and his team are passionate bizhub Highveld Lions supporters and we hope to continue this mutually beneficial partnership for years to come,” commented Fredericks.

About Konica Minolta Business Solutions Europe


Konica Minolta Business Solutions Europe GmbH, based in Langenhagen, Germany, is a wholly owned subsidiary of Konica Minolta Inc., Tokyo, Japan. Konica Minolta enables its clients to champion the digital era: with its unique imaging expertise and data processing capabilities, Konica Minolta creates relevant solutions for its customers and solves issues faced by society. As a provider of comprehensive IT services, Konica Minolta delivers consultancy and services to optimise business processes with workflow automation. The company further offers its customers solutions and managed services in the field of IT infrastructure and IT security as well as cloud environments. With regard to its office printing solutions, "IDC MarketScape: Worldwide Print Transformation 2020 Vendor Assessment" stated that Konica Minolta is "recognised globally as a leader in print transformation". As a strong partner for the professional printing market, Konica Minolta offers business consulting, state-of-the-art technology and software and has established itself as the production printing market leader for more than a decade in Europe (InfoSource). Its Business Innovation Centre in London and four R & D laboratories in Europe enable Konica Minolta to bring innovation forward by collaborating with its customers as well as academic, industrial and entrepreneurial partners. For its innovative service approach that complements their devices perfectly, Konica Minolta was awarded the prestigious ‘"Buyers Lab PaceSetter Award for Serviceability and Support 2020/2021" by Keypoint Intelligence. Konica Minolta Business Solutions Europe is represented by subsidiaries and distributors in more than 80 countries in Europe, Central Asia, the Middle East and Africa. With approximately 10,000 employees (as of April 2020), Konica Minolta Europe earned net sales of over 2.34 billion in financial year 2019/2020.


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